PRADA - PARADIGME, MEN'S GIFT SET - EAU DE PARFUM Paradigme by Prada is an amber woody fragrance for men, launched in 2025. Paradigme was created by Marie Salamagne, Bruno Jovanovic, and Nicolas Bonneville. Prada Paradigme is an olfactory creation that embodies refinement and avant-garde spirit, offering a surprising reinterpretation of masculinity. The opening is dominated by the brightness and energy of Calabrian bergamot, which brings a fresh and elegant note. At the heart, green Bourbon geranium delivers a vibrant, slightly spicy aroma that enhances the sophisticated character of the composition. The base of amber woods provides depth and longevity, leaving a warm, charismatic, and unmistakable trail. Top notes: Calabrian bergamot and musk Middle notes: Bourbon geranium and pink geranium Base notes: Benzoin resin, Peru balsam, and guaiac wood PRADA The Italian fashion house Prada was founded in 1913 by Mario Prada. A family business, it is now led by his daughter, Miuccia Prada. In 1992, Prada debuted in the fashion world with the women's line Miu Miu, followed by the men's line in 1993. In 2003, the company launched a series of exclusive fragrances in select departments of its own boutiques, each scent focused on a single note—iris, orange blossom, tuberose, and violet. In addition to this line, they introduced mass-market fragrances in 2007 and 2010, with the first being Prada Eau de Parfum, followed by the Prada Infusion range, inspired by the house's exclusive collection. Prada fragrances are produced in collaboration with Puig. The entire collection includes 54 fragrances, created in collaboration with perfumers Daniela Andrier, Carlos Benaim, Max Gavarry, and Miuccia Prada.
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